PwC’s 15th annual CEO survey highlights strong concern in Cyprus over the speed of business transformation in the AI era. The study included 77 business leaders based in Cyprus.
Almost half, 43%, said their organizations are not transforming quickly enough to match the pace and scale of technological change. At the same time, most still report limited measurable financial impact from AI on either revenue or cost.
While 22% already report revenue gains and the same share report cost reductions, 69% see no meaningful revenue shift and 60% report little or no impact on operating costs.
On the positive side, more than half of CEOs believe their company culture and technology environment are broadly ready for AI integration. Yet major constraints remain, especially around investment levels and access to specialized talent.
The central conclusion is that AI adoption is not just a technology story but a strategic one that requires clear planning, workforce upskilling and direct alignment between digital tools and measurable business outcomes.
